HW 13- Business or Communication?

After reading, “Blogs Will Change Your Business”, by Stephen Baker and Heather Green, I think that blogging has more of an impact on communication because it literally is another way of communicated with others. I agree with its larger influence being on communications over business due to the fact that businesses have been run for so long without blogging. These businesses have been running smoothly and successfully so why add another possible downfall. There have been issues with business already regarding blogging. One incident was when an employee was talking trash about a company through a blog and it caused him to be fired. Why risk blogging through business when it could just cause more troubles? Blogging as a form of communication however is a new good thing. They are already so many ways of communicating why not add another. It is a easier way of spreading mass media. Blogging at first was geared toward teenagers but now I feel that it is incorporating more age groups. At first glance, teenagers might say that blogging is just for them, but on closer inspection, all ages are using blogging as an easier form of communication.